Tuesday, May 15, 2007
Closing the Deal
Here's the new distribution concept as it stands:
Over 100 hours of music on one DVD, available for sale for $5. Want to hear the best tunes from every Indie band in Atlantic Canada? That's a 5 DVD set. $20. Listen to every song three times for free. Over 100 hours of uninterupted music per DVD.
After you've exhausted your DVD, you can keep listening, but you've got to click 'pay later' on the song on a pop-up every time. If you choose to buy a song, the account setup is a two step breeze. Username, email address and password. The email address is for paypal, credit card or online banking deposits for purchasing music.
If you choose to buy a track, you've got two options now available for exporting your music.
1. A Complete DRM-Free mp3 (or ogg vorbis, or whatever.)
2. Your own unique DRM record.
With the first option, you can listen to the tune on anything.
With the second option, you can post your music online or burn it to a new CD or DVD and sell it yourself. And if the OS community can pry the doors open on the Zune, you could just sit on a subway and share your taste in music with the world and profit from it.
Yes, you can also share your free mp3 with your friends. And the option to strip the DRM from each file on the DVD will probably be created at some point and duly ignored. But no one in their right mind would sell a $5 DVD packed with over 500 songs without having some tiny measure of protection.
Artists recieve a full 100% of the track price for every sale directly from these DVDs.
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1 comment:
It sounds wonderful but it is not feasable in the technological sense. It is just NOT natural to go to some place on the internet and "subscribe" to a service, or "apply" for a credit, or "set up" an account. It doesn't work simply because that is not how the world works. In the real world you use your credit card or pay cash. The problem lies with secure electronic IDs and banking laws infiltrating the internet, such as "Paypal"--which is an infiltration, make no mistake about it. By the time you have 10 passwords to handle you know that the system is failing, and going nowhere at light speed. I love the idea but rather pay for intellectual property upon buying. It is getting more and more annoying and unnatural and old to do it over the internet. The mental limit is being crossed and there is a good chance that people will start seeing it for what it is, a perpetuation of the power of banks **infiltrating** e-wonderland.
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